The Smithsonian’s National Museum of American History presents a history of the lunch box, with a section specifically for cowboys and astronauts. Today’s box features art from Tom Corbett: Space Cadet.
Comic books, radio shows, and television introduced a cast of action characters to American school children. Fearless champions of a mythical Old West joined with explorers of outer space on the illustrated metal lunch box and its companion drink container.
The steel box had reached its ideal form. Change shifted to the action circulating around all sides of the two containers. Manufacturers competed for rights to the latest horseback hero or starship warrior.